Billionaire Tech Pioneer Takes On Amazon, Walmart in India Infosys co-founder helping India build an open e-commerce grid Ambitious state project aims to get small merchants on board

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2022-05-01

Billionaire Tech Pioneer Takes On Amazon, Walmart in India Infosys co-founder helping India build an open e-commerce grid Ambitious state project aims to get small merchants on board
https://www.bloomberg.com/news/articles/2022-04...

The not-for-profit system, which goes by the unwieldy name of Open Network for Digital Commerce, or ONDC, seeks to address those concerns. Never attempted anywhere else, it aims to allow small merchants and retailers to plug in and gain the reach and economies of scale of giants. Essentially, the government would create its own e-commerce ecosystem for everyone, designed to loosen the stranglehold of companies like Amazon that dictate which brands get access to prime consumers and on what terms.

SIMILAR TO UPI & AADHAAR PROGRAM BY GOI

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https://www.desidime.com/discussions/billionaire-tech-pioneer-takes-on-amazon-walmart-in-india-infosys-co-founder-helping-india-build-an-open-e-commerce-grid-ambitious-state-project-aims-to-get-small-merchants-on-board-36dc8e77-8295-4337-8da0-ef79db70e94a?page=1#post_8413410

guest_999

2022-05-01

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Already posted by King of everything Rupay related here, @abhishek012

https://www.desidime.com/discussions/india-laun...

DeciDeaim

2022-05-01

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GOI already has GeM, government e-market, not accessible to everyone. You can procure all kinds of Chinese goods through it if you have access though.

guest_999

2022-05-01

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It is accessible to every seller provided you have GST number. Also, this portal is for govt depts & offices/psu to place their orders for stuff required in offices.

Birla.Veena

2022-05-01

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Things will be much clearer when we know What ONDC is NOT?

🚫 It is NOT a platform of platforms or a Super App of e-commerce.
🚫 It’s certainly NOT another aggregator.
🚫 It will NOT be an intermediary for the retailers.
🚫 It is NOT a Government regulatory body.