Amazon and Flipkart gear up for the year’s biggest sale season
HIGHLIGHTS
India’s biggest online marketplaces Flipkart and Amazon will go head to head in October with their flagship sales events
Amazon is expected to preempt rival Flipkart’s Big Billion Day (BBD) event, which starts Oct 3, by launching its sale on Oct 1
Flipkart is expected to spend about Rs 30 crore on BBD