Why DMart's gross margin shrank 50 bps in Q4

Why DMart's gross margin shrank 50 bps in Q4

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Why DMart’s gross margin shrank 50 bps in Q4

DMart’s everyday low pricing model is being replicated aggressively by most players (online as well offline retailers), compelling the firm to keep prices down significantly.

Avenue Supermarts, operator of the DMart chain of stores in India, saw its margins contract for the third straight quarter when it reported its March Quarter (Q4) results recently.

This came even as revenue and profit growth surged 32 per cent and 21 per cent year-on-year, respectively.

https://www.rediff.com/business/report/why-dmar...

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