atx88 wrote:They already have all the data about no of txns per category and total txn value also. So I’m pretty sure they did all their maths and cost benefit analysis with all possibilities and decided to reduce overall card value itself.
The thing is, they know people will cry for sometime but will not cancel their credit cards because of the beggar mentality we all have. Hardly few hundred will cancel which won’t bother them because chances are they were also anyway not big txns makers.
Like few will say (including me maybe) that hey, it is still a LTF card. Ok we will use it less but no harm in keeping it. And that is probably what they’re also counting on.
- Many people who have only IDFC cc, they probably won’t close their only credit card.
- Those who have other cards which are less rewarding will still use IDFC card.
- Those who have other cards which are more rewarding than IDFC, they were anyway using those other bank cards only for majority of their txns. And a lot of them will keep it because you know, why close LTF 😂
So its tough for us to identify their loss. But for them, it is very easy to do all cost benefit analysis & take such decisions.
So unless everyone’s blood start boiling and about 10-12% people put in card closure request giving this very specific reason of “card devaluation”, they won’t come back to their senses. But for now, its done.
Good analysis @atx88 😄
I have also added IDFC First Bank to my portfolio recently when it negated the lower-low pattern.
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