ZUK (pronounced as Z U K) is the sister brand of Lenovo which was launched last year to take on the likes of Xiaomi and OnePlus, aiming to impress the ever growing young geek crowd. When it was launched back in August 2015, it came with some real impressive hardware available at that time. Let’s run through the specifications once:
5.5-inch 1080p IPS display
Snapdragon 801 quad-core (2.5GHz CPU and the Adreno 330 GPU), 3GB of RAM, 64GB internal storage
4,100mAh battery, fingerprint reader, Dual Nano SIM
13-MP rear shooter along with a 8-MP selfie snapper
Customized ZUI Android Lollipop ROM
8.9mm thick, weighs in at 175 grams
Both USB Type-C and USB 3.1
As you can see, the Snapdragon 801 looks a bit dated, although the likes of OnePlus One and OnePlus X carry the same processor and still selling well in the country. Thing to note here is the huge 64GB of internal storage along with 4,100mAh battery which is quite impressive considering that the phone weighs just around 175g and less than 9mm thick.
Other features include the fingerprint scanner on the front and USB Type-C port on the bottom. The 13 Megapixel camera comes with Sony IMX214 sensor and has Optical Image Stabilization – something which isn’t a norm with phones at this price range. At its price point, the ZUK Z1 will be taking on the likes of Lenovo’s own Vibe S1 and the OnePlus X which are priced little higher, and Xiaomi Redmi Note 3 and LeEco Le 1s which are priced a bit lower. The first sale starts on 19th May and will be sold exclusively on Amazon.in.