DMart vs Big Bazaar : Where Should You Shop in 2022?

Online Shopping of groceries, medicines, and other daily essentials have boomed due to the ongoing pandemic in 2022, but still people visit retail hypermarkets such as DMart and Big Bazaar. However, such hypermarkets have also taken the online route and offer home delivery of goods. There are many others such as Big Basket, Grofers, Star Quick, Amazon Pantry, Flipkart Grocery (Supermart), Dunzo, and more. Here, we will be talking about the 2 giants that have taken the FMCG industry to another level in recent years. Therefore, let's get into DMart vs Big Bazaar so that you can have a better view of where to shop in terms of pricing and other aspects.

DMart and Big Bazaar both are FMCG (fast moving consumer goods) companies with the former being the most relevant. For such companies, financials need to be checked on every month as the product cycle is quick. Below we have compared some aspects of their financial positioning.

Note: Revenue, Net Income, Total Assets, and No of Employees of DMart mentioned above are of the year 2020 as per Wikipedia.

One important aspect to note here is that Big Bazaar has more assets, but falls short in terms of income whereas DMart balances well. Also, DMart is rocking the stock market even in these pandemic times. This may be the key reason for DMart to sell products to consumers at good discounted prices.

In DMart, product categories include grocery, appliances, baby & kids (personal care, food, games), footwear, dairy, beverages, home & kitchen essentials, packaged food, clothing, personal care, school essentials, luggage, festive special, and other. Now, in Big Bazaar you get all those of DMart, branded (leading brands) clothing and footwear, fruits, vegetables, electronics, and more. We will compare prices of some popular (best-selling) products from different categories available on their online portals.

As you can see from the above table, DMart has garnered more greens than Big Bazaar which means that it has more items with the lowest price. Although, the price keeps on changing from time to time so you need to keep a check. Besides, a good sign for consumers here is that every product is below MRP.

Let's have a look at the Pros & Cons of DMart and Big Bazaar as of Today.

DMart is popular in some regions while not at all present in some.

Pros

• Financially Strong.
• Consistent Performer.
• Grown Exponentially.
• Great future prospects.
• Saves on property rent/lease.
• Best in EDLP (everyday low pricing).
• You can buy a single product at combo’s discount price.
• Promotes festive essential products at low rates.
• Values customers with free gifts.

Cons

• Lacks strong investors.
• Limited product categories.
• Highly crowded on weekends.
• No Loyalty Program.
• Less presence via DMart Ready
• Lacks in the number of popular brands.
• Not present in many key regions of the country.

Since Future Retail is acquired by Reliance Retail, Big Bazaar enjoys a great financial backup, but needs to buckle up in understanding consumer needs and smoothing operations.

Pros

• Financially Strong, thanks to Reliance Retail.
• Backed-up by strong investors.
• Lots of product categories.
• Includes Loyalty Program (Future Pay).
• Large network in online shopping & delivery.
• Highest no of hypermarket stores in India.
• Lots of popular brands.
• Promotes Heavy Discount Sales.
• You can shop for perishable food (fruits, veggies, etc) here.
• Free food trials.

Cons

• Inconsistent Performer.
• Pays heavy rent to malls.
• Fluctuates in EDLP (everyday low pricing).
• Combo products can’t be bought individually.
• Some essential products are at MRP.

Where do you shop for your daily needs? Do share with us in the comments below. You can also explore coupons & offers from Big Basket, Grofers, Amazon Pantry, Flipkart Grocery (Supermart), and Dunzo.