Best Membership and Subscription Loyalty Programs to Be a Part of in 2021

There are many loyalty programs online as well as offline, but which ones are the best? You will get this answer in this read so that you can enjoy program benefits along with nice savings!

by FighterMan Updated: 12 Jun, 2021, 19:23 IST
26 20205
Best Membership and Subscription Loyalty Programs to be a part of in 2021

Loyalty programs are a means to provide customers deals and discounts on the products and services they regularly use. On the business front, it helps companies increase their revenue and introduce new brands in front of their loyal customers. We have got you the Best Membership and Subscription Loyalty Programs to be a part of in 2021 so that you can enjoy great rewards.

India has seen a big growth in membership and subscription programs. They allow users to enjoy premium services hassle free for a defined fee. Alongside, they have collaborations with many merchants which help customers get good offers on them.

You need to follow the T&C’s of every customer loyalty program to increase your chances of getting the best out of them. It may happen that you lose out on an incredible deal due to failing the terms so stay calm, settle the over-excitement, and go through.

1) Amazon Prime

Amazon Prime is Amazon’s premium service offering the best experience in shopping, entertainment, gaming, and much more. It’s membership costs ₹129/month, ₹329/quarter, and ₹999/year. As a prime member there are exclusive sale events for you. The ‘Prime Day Sale’ is exclusive for prime members offering great discounts and offers. Amazon Prime is a must buy because it covers almost all areas of our daily life needs so lets see the benefits it provides.

1) Amazon Prime

Get Amazon Prime Coupons & Offers

  1. Free delivery on all orders with no restrictions on order amount so even if you buy a product worth Rs 100, you get free delivery.
  2. Fast delivery.
    • 2-hour express delivery (Available in selected areas of Delhi, Mumbai, Bangalore, and Hyderabad).
    • Morning delivery (Available in select cities).
    • Same-day delivery (Available in select cities).
    • 1-day delivery. If you are not a prime member and you need 1- day delivery, you need to pay 100 Rs per order. Amazon users mostly order for a minimum 10 times in a year so instead of paying 100x10=1000 Rs extra, get prime at Rs 999/year and enjoy a plethora of benefits.
    • 2-day delivery.
  3. If you choose standard delivery then you will get an additional discount on your order.
  4. A prime member can avail all the above benefits for products with a “prime” logo only.
Prime Video
  1. Latest & Exclusive Bollywood and Regional Movies. A new movie is available here in around 2 months from its release.
    • Coolie No 1
    • Maara
    • Unpaused
    • V
  2. Trending Hollywood Blockbusters. Mostly releases a new movie every month.
    • Joker
    • Jumanji: Welcome to the Jungle
    • The Intern
  3. Popular US TV shows.
    • The Big Bang Theory
    • 2 Broke Girls
    • Doctor Who
    • Young Sheldon
  4. Prime Original Series.
    • Comicstaan
    • Breathe
    • Inside Edge
    • Mirzapur
  5. Access prime video on desktop, laptop, mobile, tablet, and smart TV.
Prime Music
  1. Zero Ads so listen without distractions.
  2. Unlimited offline downloads.
  3. Tens of millions of songs available.
  4. Songs in English, Hindi, Tamil, Punjabi, Telugu, Bengali and more languages.
  5. Choose from various categories like moods, activities, genres, artists and decades. Moreover, there are many playlists and stations available.
  6. Voice controlled music search via Alexa so it saves a lot of time and effort.
  7. Devices supported include mobile, PC, web players, Amazon Fire TV Stick & Echo, and other Alexa enabled devices.
  1. Free in-game content like power-ups, exclusive collectibles, characters, outfits, skins, themes, currency and more.
  2. Many popular games are supported.
  3. In-game content is refreshed frequently so you get more options.
  4. Amazon has tied-up with top International & Indian games.
  5. Mafia City
  6. World Cricket Championship 2
  7. Words with Friends 2
Card Reward Points
  1. Pay using Amazon Pay ICICI Bank Credit Card for your orders on Amazon and earn 5% reward points for lifetime.
  2. 2% reward points on paying at Amazon Pay partner merchants like grocery, dairy, clothing, and many more retail outlets.
  3. 1% reward points on other payments like recharge, utility bills, broadband, DTH, Gas, and more.
  4. One of the drawbacks here is that there are no reward points on fuel payments.
  5. Enjoy No-cost EMI, zero processing fees, zero down payment and zero effective interest.
  6. You need to contact the Amazon customer care team to check if you are eligible for this card.
Prime Reading
  1. Ebooks, comics, and more.
  2. Choose from literature, fiction, quick reads, romance, non-fiction, and much more.
  3. Many Indian Languages are supported.
  4. Hundreds of ebooks available and keeps updating new content.
  5. You can enjoy reading on your Kindle e-reader, mobile, tablet, PC, and Mac. Besides, if you prefer reading on your Android smartphone, it is recommended to use the Kindle Lite Android app for an awesome reading experience.
  6. Top Amazon Prime Ebooks:
  7. Ram - Scion of Ikshvaku
  8. Think Straight by Darius Foroux
  9. Declutter your mind by S.J. Scott & Barrie Davenport
Exclusive Offers & Coupons
  1. Exclusive offers across various categories. Ex: 20% off on Louis Philippe Shirts & 3% extra discount on Smartphones. A non-prime member also gets offers but the savings are less than the prime member due to less percentages.
  2. Exclusive coupons to save on shopping, recharges, bills, movies & entertainment, food and more.
  3. 30-minute early access to daily lightning deals.
  4. Additional 15% discount on diaper subscriptions.
2) Times Prime

Times Prime is a membership catering to privileges from various categories on the internet. It is brought to us by Times Internet which is India’s largest media and entertainment group. Times Prime yearly membership fees is ₹999.

2) Times Prime
Times Prime Offers

The offers mentioned in the below table are absolutely free for Times Prime members.

Free Subscriptions & Memberships


1 year Gaana Plus subscription


TOI+ 1 year subscription


ET Prime 1 month membership


Zee5 subscription for 6 months


Harvard Business Review Ascend 3 months subscription


Kinder Pass yearly subscription


Square Tales 6 month subscription


Fitpass’s Fitcoach 3 month membership


HealthifyMe 2 months diet & nutrition smart plan


Freshmenu’s Fresh Club membership for a year


Dineout’s Gourmet Passport for a year


OYO Wizard Blue membership


Other Benefits
  1. 1mg. 25% savings on medicines (18% discount + 7% 1mg cashback). Flat 50% off on Lab Tests.
  2. Flat ₹400 off on CureFit’s CareFit video consultation with doctor.
  3. ₹1200 off on EatFit’s meals and groceries. ₹50 discount per order.
  4. Save ₹500 every month on online doctor consultation with Lybrate. You can use it for a year.
  5. Latest e-magazines from Filmfare, Femina, Lonely Planet, and more on Worldwide Media.
  6. 15% discount upto ₹750 on Myntra shopping. Minimum order value should be ₹2000.
3) Paytm First

Paytm First was launched a year back by Paytm. It is a one of a kind loyalty program for Paytm users. Paytm First is priced at ₹750 for annual membership. It has tied-up with various leading and upcoming brands in food, entertainment, lifestyle, learning, and many more sectors. Considering the rewards it gives via cashback and partners, ₹750 is worth paying and makes Paytm First a “paisa vasool” membership. Let's checkout the rewards on the pallet for different categories.

3) Paytm First

Add min. 500 Rs in your Paytm wallet and get 30 Rs. cashback. You can avail this offer once a month for 12 consecutive months. In all you earn 360 Rs as cashback.

  1. Zomato sells its gold membership at Rs 999 for 6 months & Rs 1800 for a year. As a Paytm First member, you get 3 months of Zomato Gold for free.
  2. Order online on McDelivery for min. 250 Rs and get a McVeggie Burger worth Rs 109 / a McChicken Burger worth Rs 124 for free. You can use this deal once a month.
  3. Get Freshmenu’s Freshclub membership for a year which costs Rs 299.
  4. Burger King 4 in 1 combo (Burger(Veg/Non-Veg), Fries, Coke, Sundae) at 139 Rs. If you buy these 4 items individually, it costs you around 160 Rs. Once per month offer.
  5. Easy Diner Prime 3 months membership worth Rs 695.
  6. One regular cup of Desi Chai / Black Tea / Green Tea at Chaayos is absolutely free. You can have 1 free cup of tea every month.
  7. Box8’s 8PASS PRO for 180 days worth Rs 300.

Online Groceries

To become a bbstar member for 6 months, you need to pay Rs 299, but a Paytm First member gets this for free.

  1. Get Gaana Plus 12 months subscription for free. Gaana Plus is priced at Rs 399/year.
  2. Get a year’s subscription of Hungama Play worth Rs 799.
  3. Storytel Unlimited for 3 months worth Rs 599.
  4. Watcho annual membership worth Rs 599.
  5. One time 25% cashback upto Rs 2000 on purchase of Paytm Moviepass.
  6. India Today Digital Magazine 3 months subscription. You can choose any 1 magazine from various India Today editions.
  1. Book flight tickets on Paytm and get 250 Rs cashback on each transaction. You can avail this offer 4 times in a month.
  2. Get 8% cashback upto Rs 5000 on booking International flight tickets on Paytm. You can avail this offer once every month.
  3. Uber Ride Pass will be available for a discounted purchase price of Rs 5 per month for 6 months.
  4. Get 20 Rs off per ride for 5 rides in a month from Rapido.
  5. Flat 20% off once a month on Zoomcar rides.
  6. Flat 25% off once a month on Drivezy Car & Bike rentals.
Health & Fitness
  1. Get GOQii plus subscription for 1 year.
  2. Shilpa Shetty fitness program’s subscription cost is Rs 499/month. A Paytm First member enjoys 1st month free. If you wish to continue the subscription, you get 80% off on subscription fees so you pay only 100 Rs per month for 11 months. If you use it for a year, your total expense will be 100*11=1100 Rs. If you don’t have Paytm First membership then you pay 2499 Rs/year so as a member you save around 1400 Rs i.e. more than 50%.
  3. 50% off on Docsapp Gold & Silver plan. Price of Docsapp Gold is Rs 1899/yr.
  4. My Medicine Box subscription coupon code worth Rs 250. As a member enjoy 25% discount on prescribed medicine order.

Premium access to courses on Shaw Academy for 6 months worth ₹3600.

  1. Buy a Puma shoe from “full price Puma store” and get a 1000 Rs discount. Shoes can be from any collection.
  2. Get 15% discount upto Rs 300 on Furlenco’s furniture rentals. You can avail this offer once a month.
  3. Flat 150 Rs off on min bill of 400 Rs on Urban Company.
Beauty or Personal Care
  1. Flat 30% off on Plum beauty products from a particular category.
  2. Flat 40% off on Phy men grooming essentials.
  3. Discount of 25% on Colorbar website. Offer can be used once per month.
  4. 12 vouchers of 250 Rs each from mCaffeine. One voucher per month can be applied.
  5. Avail Rs 400 off on Coolwinks order. You can grab this discount once a month.
  6. Get 30% discount on The Man Company on 1 transaction every month.
  7. 12 promocodes of Ferns N Petals worth Rs 100 each. You can use only 1 code per month.
  8. 20% off on all VLCC beauty services.
4) Flipkart Plus

Flipkart Plus is Flipkart’s flagship loyalty program which takes some hard work from your side to attain its membership. You need to accumulate 300 Super Coins in 12 months to become a Flipkart Plus member. This can be done by earning 2 Super Coins on every ₹100 spent on Flipkart shopping. You can also earn on recharge & bill payments. When you transact with any Flipkart partnered app, again you have a chance to earn. Finally, play Flipkart games and win Super Coins. You can check all the T&C’s on the Flipkart app. Once you are a plus member, get 4 Super Coins for every ₹100 spent on Flipkart. Earn maximum 100 Super Coins per order. You can redeem Super Coins to purchase partner privileges and upto 10% in your Flipkart shopping.

4) Flipkart Plus
Current Flipkart Partner Privileges:

The below table shows the privileges you can get from a Flipkart Partner merchant and the Super Coins you need to spend to grab that offer.

Flipkart Partner Rewards

Super Coins to Redeem

₹2500 Flipkart Gift Card


YouTube Premium for 6 months


₹2000 Myntra Shopping Voucher


Zee5 subscription for 12 months


Disney+ Hotstar VIP 12 months subscription


Gaana Plus 3 months


Sony Liv 1 year subscription


ALT Balaji 1 year subscription


Tinder Plus 6 months


Hungama Music 1 year


Hungama Play 1 year


Myntra 15% discount coupon


Oven Story Pizza flat ₹300 off


Faasos flat ₹300 off coupon


Zomato Gold 1 year membership


The Good Bowl ₹100 discount coupon


Epic On 12 months subscription


Shemaroo Me 1 year subscription


Behrouz Biryani ₹500 discount coupon


Pizza Hut ₹300 discount coupon


Barbeque Nation ₹250 gift voucher


BookMyShow ₹1000 Gift Card


Dineout Gourmet Passport for 1 year


MOJO Pizza ₹200 off coupon


Baskin Robbins ₹250 voucher


Box8 ₹150 meal voucher


Ola outstation rides 50% off coupon


BookMyShow ₹300 voucher


Smaaash ₹250 voucher


Eat Fit ₹100 voucher


PharmEasy ₹200 discount coupon


The Beer Cafe ₹250 gift voucher


Costa Coffee ₹250 gift voucher


Other benefits for Flipkart Plus Members
  1. Free & Fast delivery. It depends on your location, seller, price, and other factors.
  2. Early access to Flipkart sales. The popular one is ‘Big Billion Days’.
  3. Priority access to customer support. You don’t have to wait in queues.
5) Grofers Smart Bachat Club

Grofers came up with Grofers Smart Bachat Club membership as a loyalty program for its customers. Currently there are around 7M club members all over India. Members enjoy exclusive prices on over 3K products known as ‘Club Price’. This Club Price is always lower than the price offered to regular users.

5) Grofers Smart Bachat Club
Grofers Smart Bachat Club Offers & Plans

Grofers Smart Bachat Club Membership Plans

1 Month

6 Months

12 Months




  1. Discounts on already discounted products.
  2. Priority Delivery Slots: They come in handy during high demand which is observed during festivals and other important days.
  3. Exclusive offers and early access to the Grofers Housefull Sale and other sale events. You can also save on bank and wallet offers during payment. Moreover, early access helps you to grab your required items at lowest prices. Besides, you also enjoy cashback offers.
  4. Free Delivery twice a month: If your order is more than ₹500 then you enjoy free delivery every time.
  5. 3 months Zomato Gold membership worth ₹600.
    6) BB Star

    BB Star is Big Basket’s membership offering for its loyal users. If you are a regular BB user then you can definitely go ahead with it. You will recover your membership fees and also save more. The best feature here is Express Delivery. If your required items have ‘express delivery’ mentioned then you can get them home delivered in just an hour.

    6) BB Star
    BB Star Offers

    What are the other advantages and offers? Here you go.

    1. Unlimited Free Delivery on order of above ₹600. A normal user enjoys free delivery on the order of ₹1000 and above. The maximum delivery charge applied is ₹50.
    2. The BB Star membership cost is ₹299 for 6 months. In these 6 months, your first order for the month will fetch you ₹100 cashback, so can you earn ₹600 cashback? The answer is NO. You can earn upto ₹300 cashback, but the positive is that you will recover your membership fees.
    3. Priority Slots: They allow you to get your groceries at your desired time. Suppose, you prefer morning delivery then priority slots help you reserving morning slots.
    4. Additional offers like BOGO, flat discounts, and exclusive bank & wallet payment offers.
    5. Partner offers from Paytm flights & movies, OYO, Storytel, Cure Fit, MakeMyTrip, and more.
    6. If you are not satisfied with BB Star, cancel within 15 days from the start and get a full refund.
    7) Zomato Pro

    Zomato Pro is a premium loyalty membership by Zomato which was earlier called Zomato Gold. It offers amazing discounts and offers on food & beverages from top restaurants in the country. Zomato is an online food ordering portal, but Zomato Pro membership allows you to save big on your dine-in experiences also. It is priced at ₹999 for 6 months and ₹1800 for 12 months. Outdoor food and drink enthusiasts will love Zomato Pro for the savings it offers. There are many partnered restaurants so you have a long list to choose from. Also, you can have a look at them before purchasing the membership.

    7) Zomato Pro
    Zomato Pro Offers
    1. Get Extra 15-20% discount on online food ordering.
    2. Buy 1 Get 1 Free dish at partnered restaurants on dine-in. The free dish has to be of the same or less price than the ordered dish. You can use this offer once every day.
    3. Buy 2 Get 2 Free on drinks. The 2 free drinks will be the same as the ordered ones. For example, if you order 1 Kingfisher beer & 1 Mojito then you will get 1 Kingfisher beer & 1 Mojito free.
    4. You can avail 1+1 offer on online food delivery also, but only once a day.
    5. Many partnered restaurants offer flat discounts upto 40%. You can avail this discount unlimited number of times in a day. These restaurants will be different from the ones offering 1+1 and 2+2 offers.

    8) Swiggy Super

    Swiggy Super is a membership program by Swiggy. It has a lot to offer in terms of savings from online food ordering. A Swiggy Super subscription costs ₹149/month and ₹349 per 3 months. If you are an online food ordering lover then this is a must grab as it will help you save more. I would recommend going for the quarterly plan. Let's discover Swiggy Super benefits.

    8) Swiggy Super
    Swiggy Super Offers
    1. Unlimited Free Delivery. Minimum order amount should be ₹130. Swiggy’s delivery charges range from ₹ 10 to 50. It depends on various factors such as restaurant, order value, distance, and surge. They offer free delivery for large or bulk orders.
    2. You get unexpected surprises from Swiggy. For example, in my 3rd order as a Super user, I got a free pastry. It was yummm!
    3. Zero Surge Charge. During rains or heavy demand, Swiggy applies a surge charge of ₹ 20-30.

    We expect 2021 to bring in lots more new loyalty programs to boost the businesses. When they arrive, it will be exciting to see the competition among them. Though, users will have a tough choice to make. Do share your views on this via the comments box below.

    Note: The Programs are mentioned in a random order so the numbering does not define their rank or position.

    19 Dimers
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    I can’t find 5000 flipkart gv by 2500 supercoin now. Where do you find it? It is stopped i suppose. Niw 2500 gv for 2500 sc


    Very hardworked compilations. But, data are not quite correct/up-to-date.

    For example: Complimentary BB star membership in Timesprime is long gone. Flipkart has devalued it’s “coins”. No more 5k for 2500 coins.

    anstar wrote:

    I can’t find 5000 flipkart gv by 2500 supercoin now. Where do you find it? It is stopped i suppose. Niw 2500 gv for 2500 sc

    Yes, you’re right, they have changed the offer from ₹5000 to ₹2500 for 2500 SuperCoins recently.

    anstar wrote:

    I can’t find 5000 flipkart gv by 2500 supercoin now. Where do you find it? It is stopped i suppose. Niw 2500 gv for 2500 sc

    yaa, they keep on changing as per their requirements. thanks @anstar

    -LEAD-DEAL- wrote:

    Very hardworked compilations. But, data are not quite correct/up-to-date.

    For example: Complimentary BB star membership in Timesprime is long gone. Flipkart has devalued it’s “coins”. No more 5k for 2500 coins.

    thanks @-LEAD-DEAL- have updated.


    Times prime is good when you get it for free during offer periods. Got it for 749 and received 750 amazon voucher

    anstar wrote:

    I can’t find 5000 flipkart gv by 2500 supercoin now. Where do you find it? It is stopped i suppose. Niw 2500 gv for 2500 sc

    I think they have stopped it due to more users getting coins from video and games. Receltly the prizes on games and videos was also decreased. Maybe next they can give 2000 gv for 2500 coins

    adam1 wrote:

    Times prime is good when you get it for free during offer periods. Got it for 749 and received 750 amazon voucher

    thanks @adam1 for sharing. how? which offer?

    FighterMan wrote:

    thanks @adam1 for sharing. how? which offer?

    Hey @FighterMan just keep looking for updates on timesprime. There are always some offer going on. Sometimes you will get it for almost free


    Any way to get SonyLiv yearly under 500 ?


    Any idea about swiggy super 1 year subscription? Last year it was given free via timesprime.

    Cool07 wrote:

    Any way to get SonyLiv yearly under 500 ?

    Get jio Fibre at home.. U will be able to use all ott on mobile as well

    awakeguy wrote:

    Get jio Fibre at home.. U will be able to use all ott on mobile as well

    Jio Fiber not available at my location. Have ACT and its good so no point in getting JIO.


    Jio Fibre can get you the OTT’s, but service is very pathetic in Chennai. Very disappointed with Jio Fibre service

    F7-Dimer-Primer wrote:

    Any idea about swiggy super 1 year subscription? Last year it was given free via timesprime.

    Yeah.last 2 years of Swiggy super have spoilt me. Now I have to pay 149 per month which seems to be too much. Although I do place 7-8 orders atleast per month. So cost is recovered but if there’s a discounted annual subscription, it would be awesome


    VU and thanks for d great compilation.
    Have been a member of all except Paytm first.
    Grofers sbc was never great except if it helped reduce ur bill which it did @ 29 rs. Now utterly useless.
    Times prime when we got it free was grt now not worth really unless u r otherwise buying the gaana dineout etc.
    Swiggy super again too expensive at 149 was so even at 129.. 79 was d right price i think unless one is still ordering like before which i doubt anyone is.
    Zomato pro lost its appeal since no 1+1 offer.
    Amazon prime useless except for prime video addict. Delivery is d same really.
    BBStar is good if u buy from bb simply because it costs nothing n u save delivery on small orders of 600+.
    Flipkart is THE BEST.. free membership and order even a 100 rupee product without del charges from flipkart assured. watch videos n get coins grin
    Just my view.


    Just one thing.. flipkart gives d myntra coupon for 2000 coins now.. no longer 1500.


    I am looking for Moneycontrol Pro subscription

    Anyone knows of discounted price or if you have codes… please PM for offers


    The amazon prime & flipkart plus are only useful one for me and which I have..


    Myntra Insider is also good. You will get Insider points for shopping and also for walking. Accumulate points and buy flipkart gvs when available